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Understanding Tomorrow
Arabic Language Programming to Audiences of Millions
Airtime Dubai employs an Arabic team of professional writers, producers and announcers that support them for the weekly technology magazine "Understanding Tomorrow". All are experienced broadcasters and each must meet the high linguistic standards for classic Arabic.
Understanding Tomorrow is a science and technology magazine produced by Airtime Dubai.
Over five years it was aired weekly on Al-Jazeera, the largest Arab-language channel in the region. The thirty-minute program was repeated twice on air, thus filling a total of one hour and a half of prime airtime on the network, and also uploaded to Youtube. It reached a total audience every week of 40 million viewers.
Airtime Dubai was the first non-Arabic production company to produce original programming for the network.
Airtime also produces image films in Arabic, such as the above video for Abu Dhabi Ship Building.
